Saint Francis High School in Mountain View, CA, is a titan in Silicon Valley. However, the school’s brand was being delivered inconsistently across a multitude of touchpoints. Academics, athletics, clubs, and spiritual life all expressed the brand differenly, limiting brand recognition. With deep reverence for its rich history, Saint Francis needed a cohesive brand platform from which it could charge forward into a bold, innovative future.

 

I was the creative lead on our team that toured their campus and held a full day visioning workshop. We successfully modernized, elevated and streamlined their brand presence, honoring a 100-year tradition while delivereing a rebrand that was embraced by all.